With more than four decades of corporate and entrepreneurial experience across multiple industries,
Rudy a varied range of knowledge and skills to 12 Points Solutions clients. His background includes:

• Leadership and ownership roles in award-winning advertising and strategic marketing firms;
• Corporate marketing experience in multi-unit retail and public utilities;
• Corporate cost reduction consulting experience with a track record of saving clients millions of
  dollars on operating expenses

Rudy has participated actively in Rotary in Louisville and Lexington over the years and served on
community service Boards including Kentucky Harvest, the Leukemia & Lymphoma Society, the Better
Business Bureau, the Waterford Homeowners Association and both the Louisville Forum and Lexington
Forum. His service on professional Boards includes the Advertising Club of Louisville and as both a Board
member and Chairman of the North American Advertising Agency Network. He is married and is the
proud father of two adult children.